Lyft pledges $1 million ACLU donation in response to Trump’s #MuslimBan

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While the #DeleteUber hashtag continues to gather steam on social media, Lyft is taking on Donald Trump’s Muslim ban directly — and probably picking up some new customers in the process.

The ride-sharing company — and Uber competitor — addressed the political minefield in an email to customers, bearing the title “Defending Our Values.” The joint statement from co-founders Logan Green and John Zimmer protests Trump’s controversial executive order in strong terms.

“Banning people of a particular faith or creed, race or identity, sexuality or ethnicity from entering the U.S. is antithetical to both Lyft’s and the nation’s core values,” the email reads. “We stand firmly against these actions, and will not be silent on issues that threaten the values of our community.” Read more…

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