Ev Williams wrote at the start of this year that he was taking Medium in a new direction because ad-driven media on the internet was “broken.”
The future? Subscriptions.
“Medium will remain the best place to share ideas that matter and to find independent voices and fresh perspectives — for free. For members, it will get better. For $5 per month (introductory price), you’ll get two upgraded aspects…” he wrote in a blog post published Wednesday.
Those aspects are a new reading experience that Medium has yet to roll out (and will feature a select list of curated stories), along with better content thanks to a pledge to give all subscriber money, for the first few months, to writers and publishers on its platform. After that, the subscriptions revenue will split between content creators and Medium in an undisclosed way. Read more…